The Boardwalk

The boardwalk is a beach promenade in the town of St.Maarten that is very popular for the tourists and locals. The beach promenade was made by the Commissioner of Tourism. It was made with the goal to attract more tourists to town but also locals. The beach promenade doesn't have a specific target group because there are things to do for all ages. The beach promenade is there for when you're done with shopping you can take a stroll down the boardwalk. The beach promenade has restaurants, bars, ice cream parlors, stores and an arcade for the kids. It’s also a beach so you can take a swim while you're strolling down. The boardwalk is popular for all kind of events such as new years. The boardwalk promotes events to hotels made especially for tourists. The boardwalk is where you can have a good time island style. The boardwalk is popular for the tourists that come from the cruise ships. There is a special water taxi that takes you from the cruise straight to the boardwalk. This was made for the tourists who wanted to go straight into town. St.Maarten keeps coming up with all these ideas and activities for the tourists that keep our image as one of the best vacationing spots. When it comes to the marketing aspect of the boardwalk there is not much in travel magazines or brochures, we need to increase the promotion. We need to try and get the hotels to have special busses going to the beach promenade. It is one of St.Maarten finest trademarks.